December 3, 2009


reference letter

Letter of recommendation from Paul Coon, VP of Green Vehicle Disposal (End of Life Vehicles Inc.)

May 26, 2017

To whom it may concern:

My name is Paul Coon and I was brought on as the Vice President of Green Vehicle Disposal Company in 2008.  Jay joined my team in 2009.

Jay was a perfect fit for our small but aggressive start-up and his knowledge of marketing (both online and traditional) helped us meet and exceed our goals over the years. In 2015 the business was purchased by Fenix Parts Inc. and a decision at the corporate level was to allow this program to close down.

I live and work from Minnesota, so it was very important to me that a team member working in an office in another country be self reliant and disciplined. Jay always performed well and achieved results far exceeding expectations. He was promoted twice during his time working with me and I am pleased to recommend him to any future employer who requires someone with integrity, expert marketing knowledge and a drive to achieve results on his own or as part of a team.

Please direct any further questions via email to

Warm Regards,

Paul Coon

VP Green Vehicle Disposal


Many of my early years learning SEO and Digital Marketing were spent on DigitalPoint Forums, here are the details of my feedback.

“Fast response seller, very organized. Thanks!”

“Pleasure to buy from. Always a great experience.”

“Very quick turn-around – excellent service.”

“Quick follow thru. Superb service :-)”

“Easy to work with – will do business with again.”

“Transaction completed with ease. Recommended!”

“Just excellent! Fast and quality service!”

“Great seller. Fast and responsive.”

“Fast and easy transaction. Creative implementation. Many thanks.”

“Thanks Jay, smooth transaction a nice follow through.”

“Great seller, very fast response, honest DP member.”

“Excellent Service. Fast and Reliable!”

“Perfect business transaction, thank you.”

“Very Reliable and extremely professional. AAA++ Service.”

“Will buy from again. Totally trustworthy! Hope all online sales go this smooth.”

“Very helpful and speedy deal, thank you!”

Marc Lessard

Bookkeeping and Income Tax Professional

“Our companies have worked together on multiple websites, server and SEO projects. I would highly recommend him.”

Carmen Wright

Information Technology Manager at Standard Auto Wreckers

“Jay and I have worked together on a daily basis on several projects. Jay has shown amazing comprehension in his field and the ability  to adapt and learn as the field constantly changes.”

Letter of recommendation from Cliff Ritter, Director of SEO at CryptoLogic Inc.

January 6, 2009

To Whom It May Concern:

Jay Granofsky has been employed by Cryptologic Inc. as a Search Engine Optimization Analyst since Spring 2008.

His responsibilities consist of:

  • Researching client industries, competitors, and maintaining SEO campaigns.
  • Identifying and establishing link partners with authoritative web sites for increased traffic and rankings.
  • Targeting and defining high-end branding and viral marketing tactics.
  • Maintaining optimal on-page SEO.
  • Ensuring the integrity of the traffic and content being served to users.
  • The creation of premium content such as blog posts, ad copy, and related articles.

When Jay joined us he already had a robust knowledge of SEO and was thus able to make an immediate impact by contributing strong link deals and positive ranking results.  He has also proven the ability to think creatively and ‘outside the box’ by creating novel link building strategies.

Jay has been very supportive of his team and manager, being able to communicate effectively, as well as providing very useful and constructive opinions on how to improve various projects’ performance.

He is a true team member with the common goal of success in mind.  I am sure Jay would make a valuable addition to any organization that he may join in the future as he has done for Cryptologic Inc.

I would gladly answer any request for further information or questions regarding Jay’s time with Cryptologic. Please do not hesitate to contact me.


Cliff Ritter
Director of Search Engine Optimization (SEO)
CryptoLogic Inc.
55 St. Clair Avenue, West
Toronto, Ontario
M4V 2Y7
T. 416.545.1455 x 5744
F. 416.545.1454