Digital Marketing Professional – Greater Toronto Area
I am a business oriented, creative professional with an in-depth traditional and digital marketing background. With my unique skill-set I have found myself at the cutting edge of online marketing, social media implementation & growth hacking/optimization for the past thirteen years. My strengths include project management, problem solving, over a decade of experience in all aspects of digital marketing & the practical use of deep analytical data from many sources.I also have extensive experience in a business-to-business start-up, going from $0 to $480K revenue per year in under 18 months. The power of the web is truly awesome and humbling. The key to business success today and moving forward is the creative harnessing of this complex medium while balancing the risks and rewards.
Latest news
ai Chatbot Prompt Development
AI is all the rage these past few months and our team decided that dipping our feet into a new ai chatbot for our upcoming project was a good idea! Wow, it has been quite the challenge, our ai bot is very cool but also acts like a 9 year old angry child sometimes and Read more about ai Chatbot Prompt Development[…]
New NFT Project – Cyber Hero Society
I wanted to introduce you to a very cool project I have been working on since December 2021, the project is called: Cyber Hero Society and it is an NFT project that will reside on the Solana blockchain. You can learn more by visiting these official links: Website, www.CyberHeroSociety.com Twitter, https://twitter.com/CyberHeroNFT Discord, https://t.co/8Z7M4nfPLl Instagram, https://www.instagram.com/cyber_hero_society/
Lead Gen and Biz Development
The heart of any business whether a start-up or a ongoing concern is the ability to bring in new business. No matter how wonderful your idea is or how hard you work it is always important to keep your eye on what pays the bills and pumps up the bottom line. Without new business most Read more about Lead Gen and Biz Development[…]
The State of Retail Business & What Happens After Covid-19
As most of you probably know, retail business as a whole has been stagnant and declining for the past few years. There was news just out that many of the big US retail chains may not survive this crisis: Sears, JC Penny, Neiman Marcus and J. Crew, and most big retail chains across North America Read more about The State of Retail Business & What Happens After Covid-19[…]
Facebook Case Study
The Power of Facebook Engagement An analysis showing engagement and popularity of a relevant post (automotive related) that went viral. -Post made on Sept. 7, 2019 -Image sourced from Reddit -Image watermark left intact to comply with any copyright issues -Boosted for $10 twelve hours after the initial post (post went viral prior to boost) Read more about Facebook Case Study[…]
Don’t Work to Live or Live to Work – Enjoy yourself
One of the most important things I have learned over my career is that if you love what you are doing it hardly feels like work at all! “One of the best parts of working for yourself is the opportunity to pick-and-choose what work you do and who you do that work for.” ~me I Read more about Don’t Work to Live or Live to Work – Enjoy yourself[…]
Viral Campaign Fun on Facebook!
The pleasant surprise and joy of watching a campaign go viral will never get old!
The Wonderful World of Choice
I started my career in digital marketing over a decade and a half ago. At the time I was just trying to figure out how to build and market my own virtual properties online, so there was no grand-plan beyond that. During the early days, before any of the buzzwords existed – it was just Read more about The Wonderful World of Choice[…]
World Peace Conference Celebration
Attending the World Peace Marathon celebration in support of my client that is receiving an award was an absolute blast! The food was delicious the company was great and the cause was so worthy!
The Power of Engagement
A case study on the power of engagement on Facebook. -Post made on Sept. 7, 2019 -Image sourced from Reddit -Image watermark left intact to comply with any copyright issues An analysis showing engagement and popularity of a relevant post (automotive related) that went viral. -Boosted for $10 twelve hours after the initial post (post Read more about The Power of Engagement[…]